fundraising
Friday Update – Show Me The . . . Participation – 7-31-15
The Friday Fundraising Update collects fundraising industry insights and success stories and delivers them to you each Friday from Ruffalo Noel Levitz.
Many of us are moving into a new fiscal year and for higher education fundraisers, the alumni donors are being counted. With participation on the decline across higher education in recent years, here is what some experts are saying about how we can reverse the trend.
Generations
This White Paper from Evertrue looks at key age-based differences and suggests a robust, multichannel approach that adapts to each generation of donors.
Engaging Alumni
Mark Jones at Flywheel Strategies offers 8 prerequisites for an alumni engagement program in this great LinkedIn post.
CASE, VSE, US News, What?
There are a lot of questions that come up when considering your alumni participation. CASE has a FAQ page to answer some common questions, as well as other great resources. Check them out at the CASE web site.
#RuffaloCON15:
Thanks to everyone who joined us in Minneapolis for the Annual Fundraising Conference. It was a great gathering of passionate fundraisers. Here are a few things that participants said, and look for a conference overview next week here on the RNL blog.
Invest in your digital infrastructure….watch your donor roll grow. #RuffaloCON15 #annualgiving pic.twitter.com/0ZUSoZqH6w
— Joshua Robertson (@jrobertson207) July 30, 2015
Who says we can’t all get along? UNI, Ill St, NDSU & Sam Houston St! #RUFFALOCON15 #BISONATION #NDSU pic.twitter.com/rTEMqaSSzE
— pam Perleberg (@PPerleberg) July 29, 2015
Pay attention to donors! #RuffaloCon15. HT @donorguru pic.twitter.com/kE2vnR7lnA
— Rick Treur (@ricktreur) July 30, 2015