fundraising

Podcast: Building Online Transaction Trust with Mike Kim at iATS Payments

Brian GaworVice President of ResearchJanuary 18, 2017

Online giving is growing rapidly. We’ve all seen our online donation activity rise, and this is a big transition for many fundraising programs, as online giving grows at up to three times the rate of over all giving. Mike Kim at IATS payments knows a lot about this. As one of the largest payment processing providers for nonprofits, the company has seen a lot of growth in online giving and is following the trends closely. I got Mike on the line to talk about payment integration, building online transaction trust and security with donors, how to optimize the online giving experience, and what’s next for online giving.

LISTEN

Included in the podcast are:

  • How you’re doing more than collecting gifts with your online giving.
  • Keys to building relationships and trust with your online portal.
  • Taking donors from interest to transaction completion.
  • The difference between merchant accounts and payment aggregators
  • New trends in online transactions

Find out more about iATS at iATSpayments.com

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About the Author

Brian Gawor

Brian Gawor’s focus is research and strategy to help propel both alumni engagement and fundraising results of RNL clients. Brian has 25 years of higher education experience in student affairs, enrollment management, alumni engagement and...

Read more about Brian's experience and expertise

Reach Brian by e-mail at Brian.Gawor@RuffaloNL.com.


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