The Friday Fundraising Update collects fundraising industry insights and success stories and delivers them to you each Friday from Ruffalo Noel Levitz.
This week, some great articles about engaging and keeping annual givers.
From around the web:
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| Annual Giving Network (Jul 16 2017) |
There’s an old adage in fundraising that goes like this: If you ask someone for money, they’ll probably respond with advice. But, if you ask for advice, then don’t be surprised if they end up giving you money…
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| The Chronicle of Philanthropy (Jul 5 2017) |
At Davidson College, phone campaigns are critical to keeping the alumni-participation rate around 60 percent a year, one of the best in higher education.
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This great infographic from NTEN and DonorPerfect shows some of the key stats and value drivers of recurring donors.
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| NonProfit PRO (Apr 11 2017) |
When people engage with brands on social media, it’s usually because they are looking to build a relationship or some kind of connection. Don’t miss this opportunity. An engaged social-media audience is priceless for your organization because these connections provide the potential for increased organic growth and recurring donations…
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Spotlight: Annual Giving Leaders Speak
Have you read the second report in our Advancement Leaders Speak series? We combine insights from chief advancement officers and hundreds of annual giving professionals to talk about the key priorities and challenges that leaders are facing today. Read how they want to connect with more annual givers and boost their results. Download your copy today.
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