The Friday Fundraising Update collects fundraising industry insights and success stories and delivers them to you each Friday from Ruffalo Noel Levitz.
They say all good things must come to an end. So say goodbye to fundraising year 2015 with these helpful tips from today’s Friday Fundraising Update.
Year-End Online Donors
Capitalize on the visitors clicking through your organization’s website this month and make them your donors. Data proves that shortening the online giving interface and making the site a more “emotional” experience for donors can generate up to three times more gifts than your run-of-the mill online giving site. Check out this recent podcast from The Chronicle of Philanthropy for more inspiring analysis.