An experienced giving professional who has also worked in healthcare and insurance, Scott Schwarzkopf joined the Ruffalo Noel Levitz team in July 2014 as Associate Vice President in the Fundraising Management Division, where he assists clients worldwide with phonathon software and with other industry-leading servicesto meet their program improvement goals.
Latest posts by Scott Schwarzkopf (see all)
As I’ve visited campuses over recent weeks and talked with CAMPUSCALL users, the topic which continues to top the list is caller recruitment. The economy is improving, and whether you are ramping up your program, trying to compete with local businesses, or just trying to replace great senior callers who have graduated, you want the best possible students to apply for positions in your calling program. Here is a list of top strategies we picked up in our conversations with managers this fall:
Get the word out
This is where your posters, fliers, campus newspaper, table tents in the dining hall, website and even sidewalk chalk advertising comes into play. Make friends with everyone from the campus radio station DJs to the presidents of big clubs and organizations. Keep in mind the prizes you give in your call center, and put your logo on them, they will get worn and used out on campus to help spread the word. The buzz you create about the job is a long term investment to keep applications coming every year.
Continue Reading »